A dynamic and forward-thinking brand identity crafted for Infinite Orbits, reflecting their innovation in satellite services and in-orbit solutions.
Client
Infinite Orbits
Date
April 2023
Services
Logo Design, Visual Identity, Web Design
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Infinite Orbits approached us in 2023 after the success of our previous collaborations on their Endurance 2022 video and the OrbitGuard logo design. They trusted us to develop a full brand identity that would reflect their leadership in in-orbit services and satellite solutions. Our task was to craft a new logo, brand colours, and a comprehensive website update that showcased their innovative approach to space technology. The objective was to create a visually compelling identity that aligned with their cutting-edge operations and growing presence in the NewSpace industry.
Our team worked closely with Infinite Orbits’ stakeholders to ensure the new visual identity would embody their mission of space sustainability and advanced satellite services. We explored various colour schemes, modernized the typography, and refined the logo to better represent their pioneering role in space technology. Additionally, we designed a digital booklet outlining brand guidelines to maintain consistency across all platforms, ensuring the proper use of every asset, font, and colour.
This project marked a significant milestone in Infinite Orbits' journey, reinforcing their brand with a bold and cohesive identity. The updated logo and website design helped them stand out in the competitive space sector, strengthening their position in the global market. The success of this brand overhaul reflects our ability to deliver a full spectrum of creative solutions that push the boundaries of space technology communication.
We began by working closely with Infinite Orbits to define a visual language that could represent their pioneering approach to space services. The goal was to create an identity that was both futuristic and grounded in technical excellence. After a series of discussions and reviews, we agreed on a design direction that fused modern space aesthetics with clean, professional branding elements.
This new identity perfectly captures Infinite Orbits' innovative approach to space, providing them with a refreshed, consistent look across all media.
We explored multiple iterations for the logo and branding elements. The focus was on creating an identity that would stand the test of time and reflect Infinite Orbits’ long-term goals. After numerous design refinements, we arrived at a final logo and identity system that are both aesthetic and functional.
The final design is a testament to the collaboration and creative exploration, resulting in a brand that is cohesive, forward-thinking, and true to the mission of Infinite Orbits.
To support the implementation of the new brand identity, we developed comprehensive Brand Guidelines. This document ensured that every aspect of the new brand, from colours to typography to logos, would be used correctly across various platforms.
This thorough approach guarantees long-term consistency in how the brand is represented, no matter the medium or platform.
After months of collaboration and design exploration, we delivered a complete brand identity to Infinite Orbits. From the logo to the website and the digital brand book, every element was created to ensure a seamless and professional representation of their mission in the NewSpace industry.
This project exemplifies our ability to deliver a holistic branding experience, setting Infinite Orbits apart in the competitive landscape of space technology.